2019 Goals - Business
This is the third in a series of posts talking about my art goals for 2019. We’ve already discussed my personal development and production goals, and now it’s time to talk about business goals. This is honestly the most daunting category for me. I’ll spare you the details of how much anxiety I feel when I’m short on time and art business tasks have to be pushed aside. My greatest desire is to generate a sustainable income from my various art-related projects, so I don’t have to rely on a day job and can invest more in my creative community. In order to make that happen, I definitely have to consider the business side of things.
Last year, I set a big financial goal of earning enough income from art to replace half of my day job salary. I started the year off feeling insanely inspired and having a fierce level of motivation to make it happen. Two months in, I lost my grandmother and it totally wrecked me. The rest of the year, I had to focus on being kind to myself and allowing myself to rest or take a break when needed. Things didn’t go as planned, but I still produced a lot of work I’m proud of and achieved more goals than I expected, given the circumstances.
My financial goal for 2019 is the same as last year’s. I want to earn (and save) half of my annual salary so I have the opportunity to go part-time at my day job and focus more on art. I met 3% of my goal last year, so I have a great head start for this first quarter.
This category covers a broad spectrum of tasks to keep my business on track, but there are a few I specifically want to mention. My first goal in this category was to LAUNCH MY WEBSITE (finally!). Mission accomplished. :) Along with the website launch, I want to frequently write blog posts and send out a monthly newsletter. My goal is to better connect with my collectors and friends, and I believe both of these are valuable tools to stay connected and update folks on what’s happening.
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